While It [tolerance] Is More Or Less

The Tangible Source Of Exploitation Disappears Behind The Façade Of Objective Rationality.

Reason ... Contradicts The Established Order Of Men And Things On Behalf Of Existing Societal Forces That Reveal The Irrational Character Of This Order For "rational" Is A Mode Of Thought And Action Which Is Geared To Reduce Ignorance, Destruction, Brutality, And Oppression.

Art Breaks Open A Dimension Inaccessible To Other Experience, A Dimension In Which Human Beings, Nature, And Things No Longer Stand Under The Law Of The Established Reality Principle...the Encounter With The Truth Of Art Happens In The Estranging Language And Images Which Make Perceptible, Visible, And Audible That Which Is No Longer, Or Not Yet, Perceived, Said, And Heard In Everyday Life.

The Soul Contains Few Secrets And Longings Which Cannot Be Sensibly Discussed, Analyzed, And Polled. Solitude, The Very Condition Which Sustained The Individual Against And Beyond His Society, Has Become Technically Impossible. Logical And Linguistic Analysis Demonstrate That The Old Metaphysical Problems Are Illusory Problems; The Quest For The "meaning" Of Things Can Be Reformulated As The Quest For The Meaning Of Words, And The Established Universe Of Discourse And Behavior Can Provide Perfectly Adequate Criteria For The Answer.

The People Recognize Themselves In Their Commodities; They Find Their Soul In Their Automobile, Hi-fi Set, Split-level Home, Kitchen Equipment.